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Is your business WiFi capable of live-streaming outdoor events?

By Denise De Albuquerque

Live streaming has become a popular way to share events with a broad audience. For businesses wanting to broadcast live concerts, festivals and sporting events, they need to make sure their wireless connection is up to the task. But how do you know if your WiFi is capable of streaming outdoors? Let’s take a look.

WiFi is expanding its capabilities for businesses

In the age of digital media, it’s important for businesses to have a strong internet connection. As technology continues to evolve, WiFi is no longer simply used for day-to-day office tasks. Nowadays, businesses can use connectivity to broadcast live events through online streaming. This has become a popular innovative approach to connecting with customers, offering unique experiences and visuals that bring products and services to life.

Live streaming is changing the landscape of audience engagement

Live streaming has become increasingly popular over recent years as more businesses look for ways to expand their reach beyond traditional methods such as TV commercials or radio spots. From podcasts and virtual conferences to outdoor events, companies can engage with an audience and provide an immersive experience they can’t get anywhere else. Live streams can be hosted on multiple platforms, including a company's website or social media channels, providing an extra level of engagement.

Connectivity requirements for streaming outdoor events

Live streaming an outdoor event requires a strong connection that can handle large amounts of data in real-time - something that standard networks may not be able to handle. In order to stream seamlessly, you need at least 5 Mbps of upload speed per device broadcasting while also having a good download speed. You will need even more upload speed if you’re expecting more than one device broadcasting from the same location. Use an online speed test tool to get an accurate reading of your current speeds and usage. This will help you determine if your current setup can handle the demands of live streaming or if there are areas that need improvement.

Is your connection strong enough for live streaming an outdoor event?

Hosting outdoor events with live streaming capabilities requires more than just reliable internet access; it requires robust hardware that can withstand extreme conditions while providing consistent speeds throughout the area. To do this, you need a powerful system that can provide uninterrupted coverage over expansive areas such as parks or stadiums while also being able to cope with the heightened demands of broadcasting an event online. Here are some tips to ensure your WiFi connection is up to par:

Make sure you have enough bandwidth – Depending on the size of your event, you may need more than one access point (AP) in order to provide adequate coverage throughout the area. Omada SDN offers a highly scalable cloud-based management system that allows adding additional APs as needed without disrupting service or security.

Check signal strength – It’s essential that you check signal strength both inside and outside of your venue before hosting a live-streamed event. You want to make sure there are no dead zones where people won’t be able to access the internet due to poor signal strength or interference from other networks or devices nearby.

Upgrade hardware – If you find that your current hardware isn’t up to par, it might be time for an upgrade before hosting a large event with multiple streams running simultaneously. Omada has a powerful range of networking solutions that can help boost signal strength even when used outdoors in challenging environments such as stadiums or concert venues. These solutions provide robust connectivity over multiple channels in addition to being long-range capable with extended coverage area. These are also equipped with advanced security features to protect any confidential data that could be transmitted during the event or from your network afterwards. Combining mesh technology and centralized cloud management, Omada can provide dynamic self-forming networks that are easy to deploy even without specialized training or expertise.

Contact us today to learn more about our outdoor networking solutions. Visit https://www.tp-link.com/ca/business-networking/ or send us an email at sales.ca@tp-link.com.

Denise De Albuquerque

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